I asked Jim to share his thoughts on what role he sees for social networking in product development. He believes it is still early for social networking in product development. He sees early adopters experimenting with social networking as PLM vendors start bridging social networking and PLM into more streamlined process. He believes that the ability to bring social network chatter about product intent into the product development environment is very critical.
Check out the short video below and see the complete post here. More insights to come on how companies are performing in this area as our survey on social product innovation continues to gather responses.