Packaging
Packaging is an important way to drive sales, increase market penetration and reduce cost. Join the conversation and discuss topics that include: leveraging packaging to influence consumer purchase intent, reducing packaging errors to reduce write-offs and recalls, and reducing complexity of localized packaging requirements in a global market.
Often, seemingly well-planned organizational change initiatives fail. So what gives? We believe that all organizations are designed to get the results they get and that everything you do as a company leads to what you get in market.
Saluting Innovation at BrewsKey for designing the perfect beer-dressing accessory and turning it into a necessity for all you Mexican beer lovers.
Developing store brands can help drive sales and strengthen the overall retail brand. Here are four things that work when developing an effective store brands ecosystem.
Successful store brands require a significant investment of time and resources coupled with innovative thinking, marketing prowess and a cross-functional commitment. Find out what works and what doesn't when developing a store brand.
Saluting innovation at Layar for enriching print material by creating engaging digital experiences through augmented reality.
Saluting Innovation at SipSnap, for creating a silicone lid that can turn any cup into a sippy cup.
The FDA’s UDI ruling is more complicated than just a labeling change; it's multi-faceted and interconnected. Here are our tips for addressing UDI while continuing to innovate.
Global biopharma organizations are operating in an increasingly complex regulatory compliance environment with squeezed development budgets to bring more products to more markets. This white paper explores how product lifecycle management (PLM) can accelerate innovations while ensuring cost-effective compliance by providing companies with a single, compliant Product Record.
This on-demand webcast reviews the results of the 2012 Packaging Development Complexity Study. Learn about packaging trends including globalization, sustainability and social responsibility, and the need to balance these with an integrated packaging development strategy.
The challenge of coordinating packaging development with product launch schedules, strict retailer requirements and consumer research often stands in the way of true packaging innovation.
Packaging mistakes can be very expensive, can damage your brand and can even end your career. Here's how to put an end to packaging artwork nightmares.
Falak Koreshi is a Senior Analyst with Kalypso. She has experience in project management, business strategy, business process improvement, and organizational change management.
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