Viewpoints on Innovation

How to Manage Innovation as a Business

Understanding the Best Approaches and Tools to Manage the Complexity of Innovation

Strategy Analytics and Decision Support Governance Process Improvement IT Enablers Organizational Effectiveness Consumer Goods High Technology Industrial Manufacturing Medical Device Pharmaceutical Healthcare
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Can innovation be "managed" without jeopardizing creativity? This white paper covers some of the most common innovation challenges, their impact on the business, and pragmatic approaches to implementing innovation management processes and tools.

While over 76% of companies identify product innovation as a top three strategic priority, they continue to struggle with maximizing the return on their innovation investment.

For leading companies, innovation is a well-defined process, tying together corporate strategy, product portfolio investment decisions, ideation and product development processes, as well as operations and sales performance. When managed like a business, innovation is a process that results in predictable return on investment.

In this white paper, we cover some of the most common innovation challenges, their impact on the business, and pragmatic approaches to implementing innovation management processes and tools.

Originally published on September 17th, 2014

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Topics: analytics, Innovation, Innovation analytics, Innovation Management, Mick Broekhof

About the Author

Mick Broekhof

Mick Broekhof

Mick is the founding partner of Kalypso Europe and brings over 30 years of professional experience in business management and consulting to Kalypso clients. He has deep expertise within the consumer packaged goods (CPG), life sciences and process industries.
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